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Automated promotional materials management equipped with recommendation system

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Korea Univ Promotional Material Management System

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Selection of the optimal location for installing smart banners on campus and an automated promotional materials management equipped with recommendation system.

  • 1-classroom-data-EDA:
    EDA of student lecture data for optimal location of smart banners

  • 2-classroom-data-visualization:
    Analyze the optimal location for installing smart banners with visualization

  • 3-crawling-promotional-materials:
    Collection of promotional material data from various online communities

  • 4-recommendation-system:
    Promotional material recommendation system

  • 5-LSTM-material-subject-matching:
    LSTM model that suggests the categories of promotional materials registered by the users

  • 6-app-implementation:
    App implementation using React Native, Flask, and MySQL


System Overview

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Smart Banners Optimal Location Selection

  • Foot traffic of students was identified using student classroom/classtime data
  • Visualization using the Folium library

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배너-위치-제안


Recommendation System & Category Predictor

  • (Recommendation System) Hybrid recommendation system based on combination of simple recommendation, content-based filtering recommendation, and collaborative filtering recommendation
  • (Category Predictor) LSTM model that suggests the categories of promotional materials registered by users

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Mobile Application

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Automated promotional materials management equipped with recommendation system

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