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Magento Adwords Conversion Tracking Module

This magento module allows you to use Google Adwords to track conversions on your website.

This is an updated fork from Inchoo's original module.

Installation

Install using modgit

$ cd /path/to/magento
$ modgit init
$ modgit add Inchoo_Adwords https://github.com/quafzi/Inchoo_Adwords.git

Install using composer

Add this repository url to the "repositories" section of your composer.json (or to your package source), e.g.

"repositories": [
  { "type": "vcs", "url": "https://github.com/quafzi/Inchoo_Adwords/" }
]

and call

$ composer require inchoo/adwords

to add it to your project.

Manual Install

  • Get the latest version of the module.
  • Uncompress the file and copy the app folder to Magento's main folder (merging it with the existing app folder).

Permissions

If you have problems, check permissions:

775 for folders;
644 for files; 

If you want to change permissions for everything on the current folder:

sudo find . -type d -exec chmod 755 {} \;
sudo find . -type f -exec chmod 644 {} \;

Cache

Clear the Magento cache on System > Manage Cache.

Configuration

You now have extra fields related to conversion tracking on System -> Configuration -> Sales -> Google API:

  • Enable Adwords Conversion Tracking
  • Enable Anonymous IP
  • Google conversion ID
  • Google language
  • Google conversion format
  • Google conversion color
  • Google conversion label
  • Remarketing only

Getting Google Data

Open your Google AdWords account and go to Tools -> Conversions.

Create a new conversion and get the data from the code generated by Google.